Proposal for Urban Deca

Digital sales enablement for Urban Deca.

Two ways to equip your sales teams online — a live training program you configure by topic and location, or a learning system that onboards every future sales professional.

Sales professionals run their own Meta campaigns to a structure — not to guesswork.

New sales professionals start training the week they are hired, not at the next orientation.

Material is updated as Meta changes, rather than frozen at launch.

Urban Deca Towers CubaoUrban Deca Towers Cubao
Urban Deca Homes BatangasUrban Deca Homes Batangas

Prepared August 2026 · Pricing valid until 30 September 2026

Two options

Flexible live training, or a long-term learning system.

Option 01

Urban Deca Digital Sales Training

Select the topics, locations, and number of sessions that fit your team. Start with one focused workshop or build a multi-session program across several branches.

Outcome

Sales professionals build stronger digital-marketing, lead-generation, and follow-up capability they can apply the same week.

₱10,000per session
₱8,000per session at 5+ sessions

One topic at one location = one session. The same topic at another location = another session.

Option 02Recommended

Urban Deca Digital Sales Academy

A repeatable learning system for current and future sales professionals, with reusable content, learner access, progress tracking, and ongoing updates.

Outcome

Faster onboarding, consistent foundational training, and a scalable way to keep digital-sales knowledge current.

₱275,000one-time
+ ₱25,000per month, managed

Or ₱375,000 as a one-time handover with no monthly fee. Full comparison below.

Side by side

Digital Sales Training
Format
Live instructor-led sessions
Scope
Selected topics and delivery sessions
Best for
Immediate capability-building
Pricing
₱10,000 per session, or ₱8,000 at 5+ sessions
Repetition across locations
Each delivery is billed separately
Ongoing updates
Separately agreed if needed
Digital Sales Academy
Format
Reusable learning system
Scope
Ongoing training library and LMS
Best for
Current and future sales professional onboarding
Pricing
₱275,000 + ₱25,000/month, or ₱375,000 handover
Repetition across locations
Managed within Academy scope and terms
Ongoing updates
Included according to the Academy plan
Option 01 — Digital Sales Training

Build the training program your team needs.

Add the topics that matter most, then say where each session runs. Your estimate updates as you go.

Topic 011 in program

Campaign Structure and Buying Types

How Meta campaigns, ad sets, and ads fit together, and where each key decision is made before launch.

Topic 02

Budgeting, Bidding, and Optimization

Practical budget and bid decisions, and how to read delivery before changing a running campaign.

Topic 03

Targeting Fundamentals

Building a practical audience and location plan for a specific property or buyer segment.

Topic 04

Custom and Lookalike Audiences

Using first-party data for remarketing and prospecting without competing against your own campaigns.

Topic 05

Testing and Campaign Decision-Making

Designing simple tests and deciding what to keep, pause, revise, or scale based on evidence.

Your program

Each topic-location delivery is one billable session. Repeating a topic at another branch, venue, or group creates another session.

Session 01
Delivery sessions
1
Rate per session
₱10,000
Estimated total
₱10,000

1 of 5 sessions toward the ₱8,000 rate. Add 4 more to save ₱10,000.

Send this program to TGIFranco →No email app? Use copy, then paste into a message to franco@tgifranco.com.
Every delivery session includes
  • Two hours of facilitation
  • Examples customized for property sales and Urban Deca sales professionals
  • A guided practical exercise
  • Campaign or Ads Manager walkthroughs where appropriate
  • Question-and-answer time
  • Session materials or presentation deck
  • A concrete working output or decision framework

Estimates are for planning. Travel, venue, and other exceptional delivery costs are not included unless separately agreed. Account walkthroughs depend on Urban Deca providing appropriate access or screenshots; TGIFranco does not make changes inside Urban Deca's advertising account unless separately agreed.

Option 02 — Digital Sales Academy

A training system that grows with your sales team.

Current and future sales professionals get immediate access to a growing library of digital-marketing and lead-generation material. As Meta changes, the library is updated. As Urban Deca hires, new sales professionals begin training without waiting for the next live orientation.

academy.urbandeca.com
UDUrban Deca Digital Sales Academy
Welcome back, Maria
Continue where you left off
Facebook Ads for Real Estate Leads — Lesson 4 of 9
Resume
Courses enrolled
6
Lessons done
38
Certificates
2
Digital Marketing Foundations
8 lessons
100%
Paid Ads & Lead Generation
9 lessons
44%
Social Selling & Branding
7 lessons
20%
Online Sales Conversations
6 lessons
0%

Sample Academy views. Final structure, course titles, and reporting will be confirmed during implementation.

Faster onboarding for every new hire
Consistent foundational training across branches
Less repeated live orientation
Regularly updated digital-marketing material
Learning across teams and locations
Participation and progress tracking
Academy investment

Two ways to run the Academy.

Recommended

Managed Academy

₱275,000

one-time build, plus ₱25,000 per month management

  • Branded LMS setup
  • Initial learning-library structure
  • Initial content collection and configuration
  • Learner and administrator accounts
  • Enrollment management
  • Progress tracking, scores, and completion records
  • Basic manager reporting
  • Launch testing and administrator orientation
  • Hosting, database management, and backups
  • Security, dependency updates, and monitoring
  • Bug fixes, user-management support, minor interface adjustments
  • Regular content updates within the agreed scope
Alternative

Full handover

₱375,000

one-time, with Urban Deca taking over operation

  • The completed Urban Deca-specific academy work
  • Agreed learning materials
  • Administrator training
  • Deployment and operating documentation
  • A defined transition period

After handover, Urban Deca is responsible for hosting, maintenance, security, updates, and ongoing content unless a separate agreement is made.

Next steps

A short path from proposal to first session.

01
Confirm the direction

Choose live training, the Academy, or a combination of both.

02
Lock the details

Confirm topics, locations, participants, and a realistic schedule.

03
Agree the scope

TGIFranco issues a written scope and estimate for approval.

04
Begin delivery

Sessions are scheduled, or Academy implementation starts.

Email TGIFranco →Proposal valid until 30 September 2026. Estimates are for planning, not a booking.